Blog

Will Excessive Advertising Discourage Engagement?

In an earlier post I wrote about how marketing on Online Video applications like Hulu and YouTube are golden. This is because ad content is usually kept at a minimal and therefore people actually watch the brief commercials. However, things are rapidly evolving… evolving for the sellers of the ads. Ads are now everywhere on […]

Digital Commercial Ads Winning Every Time!

Let’s face it, everyone has a DVR now a days, and even if we don’t have a DVR, we avoid commercials! The 2.5 to 3.5 minutes between watching an Episode of the Office is perfect amount of time to pop a bag of popcorn. However, the Web has revolutionized how we consume Commercial Advertising, and […]

Blogging; The New Soft Cold Call

Have you ever found your perfect client but you just can’t figure out how to let them know that they need you? I run into this all the time. Every time I land onto a reputable business’s busted website I wonder how they stay afloat with such an aesthetic and functional atrocity. Here’s the problem, […]

Groupon: A Patch, Not A Solution

Groupon is a new fad that businesses think are going to rescue their business, but with a reality check you’ll see where Groupon should land on your marketing efforts. Groupon is for giving unique or hidden businesses quick Mass Exposure, it’s not to be used on a regular basis for a Jolt to your business. […]